As part of the Digital Media Leadership program at the University of Northern Iowa, some of us are fortunate enough to be able to attend the National Association of Broadcasters Show (NAB) in Las Vegas. The addition of a set of sessions called “Post Production World University”, the 2016 NAB Show has placed a special emphasis on young professionals and the association’s desire to help them succeed. But does attending the NAB Show actually help students succeed in their careers? We think it does.
The media industry is constantly evolving and upgrading. At the University of Northern Iowa we have access to multiple editing platforms and HD cameras. This practical experience is incredibly valuable, but having the opportunity to talk and meet with current media professionals and get advice for college students and recent graduates about the media world is something far beyond what we can expect from our day to day work in the traditional classroom setting. The ability to learn from masters of their craft and other currently successful members of the industry-this is what students gain at the NAB Show.
Whether a student plans on pursuing production, distribution, marketing, or any other career in the media industry, they will be able to find useful information at the NAB Show. While the sessions aimed at young professionals are designated as part of a “Post Production” conference, topics like “10 Rookie Portfolio Mistakes to Avoid” and “Understanding Intellectual Property” are vital to success in the media industry. The NAB Show is also a tremendous source of inspiration for those of us who are just breaking into the industry. Seeing successful creatives tell their stories, share their techniques, and give advice offers students who attend a leg up on other young professionals by learning certain tricks and tools of the trade at the conference rather than picking them up on the job.
Personally, we are very excited to talk with individuals who work on large Hollywood films and ask them their advice for young professionals. Coming from a small state with few ties to Hollywood, other than being the birthplace of John Wayne, we plan to ask the speakers at these sessions what specific steps they took on their career path that led them to where they are and if they would recommend we try to follow a similar path. We hope to learn not only tips on how to be successful in the world of big-budget filmmaking, but also advice on what not to do or mistakes to avoid making.
It’s plain to see that students have a lot to gain from attending the NAB Show, especially students with ambitious career goals. Giving us the opportunity to attend the conference is just one of the ways that UNI is making our personal goals achievable.
–Carly Beisel, Mackenzi Brophy, Olivia Guns