While at the National Association of Broadcasters Show (NAB) we saw all types of technologies one could imagine. One of the largest booths there was the NextGen TV Hub booth. NextGen TV explained the future of TV; how streaming and broadcast TV would be become one. This was the answer our group had been looking for! Broadcast TV was not afraid of competing with streaming because of new legislation being brought forward by the FCC that will allow TV stations to broadcast using the ATSC 3.0 format, a newer version of the digital transmission format used today.
This was better explained at the session tittled “DTV: The Next Generation.” Here, we sat down and listened to companies who will be assisting with this new merger between streaming and broadcast television. They discussed the positive effects that are to come with the merger and what they hope to see with the new creation coming to the world of television. So with the blending between the two digital platforms, the future looks bright for TV and streaming as they become one. Watch our video on Next Gen TV from the NAB Show for more details!