This summer, I worked two internship positions at both iHeartMedia (a Des Moines radio group) and KDSM (a local Des Moines TV station), and I gained a wealth of experience at both companies and will benefit from my time there for years to come.
At iHeartMedia I was able to spend some time in almost every department, but the bulk of my work was within the promotions and marketing department. I, along with the other interns, worked at a number of promotional events, concerts, and festivals. Our goal was to connect with the public and get them excited about the many different radio stations owned by iHeartMedia serving the Des Moines area.
In addition to this, I contributed to event organization and execution as well as data and demographic analytics. Working with the program directors for various stations was a great opportunity to learn how the radio industry really works and what they do on a day-to-day basis. During my internship I got to sit in on sales meetings and live broadcasts, attend concerts, and talk to professionals from all areas of the radio and music industries.
At KDSM I was the TV Production Intern and worked mostly with creative services. I helped to produce many commercials for local businesses as well as weekly segments of the “Des Moines Buzz”, a one-minute video with themed episodes airing up to five times a week.
I also had the privilege of working on thirteen videos featuring the winners of the 2015 Iowa Character Association Awards, primarily as an editor and camera operator. I had the wonderful experience of meeting with the director of the Iowa Character Association, several Des Moines business leaders, and an Olympic Gold Medal winner over the course of filming these interviews. The finished videos were shown at the Iowa Character Awards Banquet and subsequently broadcast on a local TV station.
Our other big project at KDSM was the broadcast of the annual Iowa State Fair Parade. The fair is recorded in advance of broadcast but is presented as live. I ran the handheld street camera as a tag team effort with another production assistant. To help prepare for the event, I helped construct graphics for the broadcast.
– Olivia Guns